Tiger Woods is no longer a representative of Gatorade. From ESPN.com:
“We no longer see a role for Tiger in our marketing efforts and have ended our relationship,” a Gatorade spokeswoman said. “We wish him all the best.”
The spokeswoman said Gatorade would continue its relationship with the Tiger Woods Foundation.
She declined to say whether his contract was terminated early because of trouble with his public image.
…
“We have been in discussions with Gatorade, and while we are disappointed they have decided to not continue with Tiger in their marketing plans, we appreciate their continued involvement with Tiger through his foundation,” Woods’ agent, Mark Steinberg of IMG, said in an e-mail.
Surprised? Not at all. Prediction: Tiger picks up a new beverage sponsor rather quickly after he returns.
And to listen to past episodes of Teeing It Up from my college days, visit my 
Tiger Inks Deal with Casanova Beverage Company – SPN Headlines exclusive:
http://stupidassnews.wordpress.com/2010/02/27/tiger-to-rep-new-casanova-cola/
Keep smiling!
So what Gatorade is saying is that nobody bought Tiger’s apology from last week. Surprise, surprise…